This is a really NEAT Video. It really sums up all you need to know about digital marketing. It has GREAT background music !! 

The American Marketing Association of the University of Michigan - Dearborn is making plans to go digital. The AMA already has a Facebook and Twitter account but has left it at that. There is now discussion of having AMA meetings online. The AMA-Dearborn is faced with the challenge of being a commuter campus. This makes it difficult for students to make meetings. The AMA hopes to increase membership and interest to their student organization through virtual meetings. No word yet of how this will be done, but I'll keep you posted.To learn more about the AMA or to become a member click on the AMA Icon to the left.

The American Marketing Association at the University of Michigan-Dearborn hosted a LinkedIn event last week as a part of marketing week. LinkedIn enthusiast Christine Karaptian (Director, Human Resources at Valassis Digital Media) came and spoke about LinkedIn. She stressed the importance of LinkedIn and how college student to utilize their account to their advantage. A week after her presentation a Marketing student came up to me and told me how he was able to get an interview with a company after updating his LinkedIn account.